![]() ![]() ^ "52nd Academy Of Country Music Awards: The Complete List Of Nominees"."2020 Billboard Music Awards Winners: Complete List". "Lizzo Wins Best Pop Solo Performance for "Truth Hurts" | 2020 GRAMMYs". ![]() "Producer Ricky Reed Launches Nice Life Recording Co: Exclusive". "Commentary: Lizzo producer Ricky Reed on rising and grinding (at home) in this new reality". In September 2019, Nice Life entered into a joint venture with music publisher Big Deal Music Group (which has since been acquired by Hipgnosis) to administer their publishing catalog and contribute to new songwriter signings. Since then the label has added the MarĂas, John-Robert (in partnership with Warner Records), Junior Mesa, and St. Soon after its formation, Nice Life added Lizzo as its first signee. ![]() The company's name was inspired by a phrase that Reed's former manager would use frequently. Reed was initially approached by Atlantic CEO Craig Kallman in 2014 who proposed a partnership, citing producers who have worked closely with labels historically. Nice Life's launch was officially announced in March 2016 as a joint venture with Atlantic Records. Collectively, Nice Life artists and songwriters have won or been nominated for a wide variety of awards including Grammy Awards, American Music Awards, Billboard Music Awards, Country Music Association Awards, BET Awards, and iHeartRadio Music Awards. Nice Life Recording Company is a Los Angeles-based record label and publishing company founded by producer Ricky Reed. American record label Nice Life Recording Company ![]()
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